A young entrepreneur from Berkhamsted has created an app which aims to improve both people’s mental wellbeing and the environment.
Elise Williams, 28, recently released The Pocket Mentor app after spending the last five years developing it.
The app, which attracted 1,500 customers in its first week of launch, has ensured that hundreds of trees have been planted.
Elise explained: “For every 10 days someone uses my app, we plant a tree – and we’ve already planted 250.”
The Pocket Mentor App tackles the rising problem of mental health, particularly in young people.
After extensively researching what communication format is most effective, Elise uses whiteboard style animation, drawn by herself, in the 40 short videos as well as interactive, gaming devices.
Elise said: “Never before has mental health been such an important topic, with 90 percent of school leaders reporting an increase in pupils stress and anxiety and I was determined to do something about it.
“I spent time building my understanding of mental resilience and realising that people wanted accessible support at the exact moment they needed it rather than having to book an appointment or attend a workshop.”
The app’s toolkit provides breathing exercises, focussing tools, the daily Five to Thrive mental wellbeing workout and Mindset Boost library.
Elise added: “The initial idea was to create a tool for young people to fill this gap in the curriculum, however, just as many grown-ups are becoming members and finding it valuable too, which goes to show that mental wellbeing and resilience applies to us all no matter our age.”
For more information or to download the app, go to www.pocketmentorapp.com